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Interested in this role? Contact [email protected]. Looking forward to hearing from you!

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About Rynse:

Rynse is a dynamic tech software company specializing in auto care solutions within the fleet management industry. We empower government and enterprise organizations to use our platform and real-time data to streamline their fleet operations, improve expense management, and drive more compliance and predictability with their drivers. We’re growing rapidly and looking for a marketing professional who can help drive our brand, product awareness, and customer acquisition in a competitive market. Rynse is backed by a fantastic set of top-tier early stage funds including AutoTech Ventures, Founder Collective and Correlation Ventures.

Overview:

We are seeking an experienced and results-driven Marketing Manager to join our team. In this role, you’ll be responsible for developing and executing marketing strategies that generate leads, drive product awareness, and position Rynse as a leader in fleet management technology. The ideal candidate is a hybrid content marketer meets demand gen marketer with experience in B2B SaaS.

What You’ll Achieve (Responsibilities/Tasks):

Strategy Development and Execution

• Develop and implement a comprehensive marketing plan to support lead generation, brand positioning, and customer acquisition goals.
• Work closely with the sales, customer, and product teams to align marketing initiatives with company objectives and product releases.

Digital Marketing and Campaign Management

• Plan and execute digital marketing campaigns, including SEO/SEM, social media, email marketing, content marketing, and online advertising.
• Monitor, analyze, and report on the performance of marketing campaigns to optimize ROI.

Content and Brand Management

• Create compelling content to engage our target audience, including blog posts, customer stories, and product demos.
• Maintain consistent brand messaging and tone across all customer touchpoints.

Market Research and Competitive Analysis

• Conduct regular market and competitive research to identify trends, customer needs, and industry best practices.
• Use insights to position our products effectively and stay ahead of industry trends.